Our client wanted a spooky October half-term event that had a child-friendly activity and then a late-night alternative to appeal to teenagers and an older demographic.
Using our Glow lights we created two, different concepts. The first being the hottest Halloween disco in town. Customers danced away to classic Halloween house party anthems whilst being immersed in the spooky light experience.
The second one was inspired by Stranger Things and your favourite horror story worlds, a parallel universe was created.
By day, customers could come and enjoy The Ghoul Disco. Dancing with the boogie man and enjoying Halloween classics. By night, attendees were plunged into darkness with only the flickering lights to keep them company.
Results
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11,355 Attendees
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47% Conversion Rate
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£594 raise for charity
